Beyoncé… You’re good.
As most people who live anywhere on planet Earth know, Beyoncé released her own athleisure collection Ivy Park in partnership with Topshop.
Ivy Park was first promoted on March 31st with a killer video, and the clothing line was eventually released on April 14th.
However, only an absolute spy like James Bond or Lara Croft would be able to keep track and notice that Bey sneakily showed previews of Ivy Park well before 2016.
Back in 2015, the Crazy in Love singer dropped several hints in the midst of her Made in America performance. Before she performed her hit single “7/11,” several images flashed across the screen.
Incredibly, you can see Bey sporting the Ivy Park athleisure clothing line (including jerseys and exclusive Ivy Park knee pads that didn’t seem to make it to consumer shelves).
Talk about sneaky!
Will we ever be able to keep track of this woman?
Several months later, in Beyoncé’s legendary Super Bowl 50 performance, you can see a drum with Ivy Park CLEARLY written on it. Damn Beyoncé, you got us!
I don’t know how she does it but I’m feeling like a serious idiot right now.