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Celebrity

04th Dec 2014

Singer Announced As The New Face Of Versace

The iconic star will front the brand's SS15 campaign.

Cathy Donohue

Madonna has just been announced as the new face of Versace.

The singer replaces Lady Gaga as the face of the brand and will front the fashion house’s spring summer 2015 campaign.

The black and white shots are truly stunning and were taken in New York by renowned photographers Mert Alas and Marcus Pigott.

Fifty six-year-old Madonna is delighted with her new role saying: “It’s always exciting to be dressed head-to-toe in Versace and experience first-hand Donatella’s vivid imagination and passion that she has created for this collection”.

Designer Donatella Versace chose her because she believes she is a true icon and said: “Madonna is one of the true icons of Versace. I am thrilled to have my friend and the most powerful and directional artist as the face of Versace for Spring 2015”.

Madonna has a long-standing relationship with Versace, this is her fourth campaign and she first worked with the brand in 1995.

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