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Published 09:42 13 Jan 2023 GMT

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However, the statements weren't always factual.
One of the statements falsely relaid the average erect penis size of other men - some participants were told this was 7.1 inches (18 cm), while others were told it was 4 inches (10 cm).
The real average is actually 5.1 inches (13 cm), but those told that it was the lower value were made to feel 'relatively better' about themselves while completing the task.
However, those told it was the higher value were intentionally made to feel like their genitals were below average in size.
Participants were always shown an image of a sports car between being given their two statements regarding penis size, and had to indicate their desire to buy it.
When the team analysed the results, they saw that men over 30 who were made to feel like their penis size was below average were more likely to want buy the sports car.
Additionally, men who were made to feel like they had a larger penis tended to show a decreasing interest in luxury vehicles as they get older and, potentially, more mature.
This was the opposite for the other group, who remained appreciative of them regardless of their age, suggesting a link to their self-esteem.
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