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05th Mar 2014

‘Normal Barbies’ – Crowdfunding Campaign To Create Realistic Toy Dolls

Is this the new Barbie?!

Cathy Donohue

A crowdfunding campaign is hoping to make ‘normal’ Barbie dolls a reality.

Nickolay Lamm, whose Barbie based on the average measurements of a 19-year-old woman went viral in July 2013, is hoping to make “Lammily” dolls a reality.

“Currently, there is no doll like this on the market,” Lamm told The Huffington Post.

The 3D printed Barbie, created by artist and researcher Lamm, is designed with articulated wrists, knees, elbows and feet, natural-looking makeup and a casual wardrobe that includes denim shorts and runners.

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An image of the Lammily doll

The Lammily doll is being marketed as an alternative to the traditional Barbie doll and Lamm said, “Most fashion dolls on the market are dressed like princesses or wear funky outfits,” .

“I wanted Lammily to wear clothes that Gap or J. Crew might design. There’s no reason why simple everyday clothes design can’t be transferred to doll clothes.”

The brains behind Barbie have responded to criticism of her unrealistic curves and body proportions.

“Barbie’s body was never designed to be realistic,” Mattel’s vice president of Barbie design Kim Culmone told Fast Company in February 2014. “She was designed for girls to easily dress and undress.”