What A Dame – L’Oreal’s Latest Spokesmodel is Very Impressive Indeed

Kudos to L'Oreal Paris on their latest spokeswoman, as she's a beauty in the truest sense of the word.  The cosmetic giant has announced that the latest Hollywood leading lady set to front their campaigns is none other than Dame Helen Mirren. Mirren, 69, is best known for her starring roles in hit movies such as The Queen and Calendar Girls, as well as a long-running role in TV series Prime Suspect. Known for her outspoken nature, Mirren has previously said of her looks: “I am not gorgeous and I never was, but I was always ok-looking and I’m keen to stay that way,” she said.

“I have always loved the L’Oréal Paris brand, and I am truly delighted to become an ambassador and join such an impressive group of high-achievers. I hope I can inspire other women towards greater confidence by making the most of their natural good looks. We are all worth it!” Elen Macaskill, General Manager for L’Oreal Paris, said: ‘‘For theatre and cinema audiences around the world, Helen Mirren is brilliant, irreverent,beautiful, sexy and quintessentially British.”