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16th Jun 2023

Dopamine dressing is back – here’s how to nail the look for less with TK Maxx

Sarah McKenna Barry

Brought to you by TK Maxx.

Wardrobe update incoming…

In the past few years, we’ve all become more savvy shoppers.

From bagging a bargain to getting discounts on designer labels, there’s an art to shopping and if one shop has made it easier for us, it’s TK Maxx.

Indeed, the store has become our go-to destination for shopping across all of our bases. From fashion and accessories to kids’ toys and homeware, TK Maxx has a huge selection of brands and departments. It’s also easy on the purse too. TK Maxx has amazing deals on fashion’s big brand names, all up to 60% less than the RRP. That’s right, it’s the home of big labels, small prices. You’ll need to hurry in store to get the best deals, as once they’re gone, they’re gone.

As well as a massive selection, TK Maxx gets updated with new items from all your favourite brands every week, meaning that it’s super easy to shop the latest fashion trends.

One trend that is brightening up our wardrobes this summer is dopamine dressing. Also known as having a magpie moment, this trend involves making a joyous statement with bold, eye-catching colours both throughout the day and night.

We recently challenged ourselves to shop this look with a trip to TK Maxx. There, we made a beautifully printed button-up blouse our centrepiece, and continued our dopamine dressing with pale pink high-waisted trousers, while a beachy woven bag brought the look together with a summery flair.

The best part? The total RRP for this look was over €440, but we got all this for less than €150.

What’s more, you can enjoy your very own shopping spree courtesy of TK Maxx. We’re offering one lucky reader the chance to win a €250 gift voucher that can be spent in any of TK Maxx’s 27 stores nationwide.

To be in with a chance of winning, simply click the link right here. You can also keep up with TK Maxx on their Instagram page, and find your nearest store through their store locator. 

Button-up Shirt, €74.99 (RRP – €255)

We can’t get enough of this bold and beautiful blouse from TK Maxx. Pair it with pastels to really let those colours pop and make a statement this summer.

Beach bag, €36.99 (RRP €46)

TK Maxx is a haven for accessories, and this woven bag is ideal for long summer days spent at the beach or pool.

High-waisted trousers, €34.99 (RRP – €70)

We added these pale pink, high-waisted bottoms to our basket, and they perfectly complemented the bold, colourful shirt, bringing this summer look together.

Brought to you by TK Maxx.

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