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Wedding

27th May 2025

Wedding experts reveal the colour that suits most bridesmaids

Kat O'Connor

Research found that 1 in 5 bridesmaids aren’t happy with what they wear

As wonderful as wedding planning can be, it can also be extremely overwhelming, especially when it comes to picking your bridesmaids‘ dresses.

You’re facing so many differing opinions, and the struggle to find a colour and style that suits everyone’s individual taste is nearly impossible.

Some of us will have an extremely laid-back group of bridesmaids who won’t care too much about what you choose for them.

However, others will have one too many opinions about the dresses they wear for your big day.

New research from Next recently revealed that one in five bridesmaids are unhappy with the gúna they wear on the big day.

Not only do you have to find dresses everyone is happy with, but you also have to face the big debate- should the bride pay for her bridesmaids’ dresses or should they contribute to the cost?

The nation is divided on whether bridesmaids should have to pay for their dresses, with half (51%) thinking it’s acceptable for the bride to ask the bridal party to contribute to their outfits.

Wedding expert Zoe Burke explains:

“Traditionally, the bride’s family would cover the cost of the bridesmaids’ dresses, along with the bride’s dress, while the groom’s family would pay for the wedding suits. However, in today’s world, things can vary. 

“Today, it’s common that if a nearlywed has specific ideas for the bridesmaids’ outfits – whether it’s a particular colour, style, or designer – she may ask her bridesmaids to contribute toward the cost. But some couples also choose to cover the entire cost if they want a particular look, especially if they feel the dresses are part of the overall vision for the wedding. 

“It’s important to communicate expectations clearly, as every situation can be different. Ultimately, it’s about finding a balance that works for everyone involved!”

Finding a gúna that suits every bridesmaid

When choosing bridesmaid dresses, it’s key to find a style that’s flattering on different body types and comfortable for each person. 

Zoe says, “A great option is to look for dresses with adjustable or versatile features, such as wrap styles or dresses that come in multiple lengths or cuts. A-line dresses, tea-length gowns, and dresses with a defined waist tend to suit a wide range of body types. 

When it comes to colour, it’s always a good idea to consider both the season, location and the bridesmaids’ personal styles when selecting the colour palette.

Often, choosing the colour of a bridesmaid dress is the hardest task, as pleasing everyone isn’t always possible. Next’s study revealed that over half (52%) of bridesmaids didn’t get a say in the colour and style of their dress, and of these, a fifth (20%) weren’t happy with the choice. 

It’s important to remember that some colours can be quite divisive when it comes to complementing a variety of skin tones and hair colours. Zoe suggests opting for the following colours to keep the whole party happy.

“Muted tones like sage green, dusty pink, or navy work well across the board. Soft pastels, like blush pink or lavender, also tend to complement most skin tones, while deeper colours like navy or emerald are always classic and sophisticated. “

Do you think bridesmaids should have to pay for their dresses?

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