Well, so much for that.
The biggest editorial change in the history of Playboy magazine has been reversed, and the company will now – once again – print pictures of naked women within its pages.
A year ago, Playboy pledged to ban all photos of naked women in a bid to bring in more mainstream readers and advertisers.
Well, it turns out that not too many people were reading it for the articles after all.
The idea bombed completely so the magazine’s publishers are bringing back nudity in next month’s issue.
Playboy announced on Monday that the issue will feature topless ‘Playmate’ Elizabeth Elam as Miss March 2017 beside the headline ‘Naked is Normal.’
Our March/April 2017 cover #NakedIsNormal https://t.co/FhCkcmnV0S pic.twitter.com/WSxMElDa94
— Playboy (@Playboy) February 13, 2017
Hugh Hefner’s son Cooper is the man in charge.
“I’ll be the first to admit the way in which the magazine portrayed nudity was dated, but removing it entirely was a mistake,” he admitted.
“Nudity was never the problem, because nudity isn’t a problem. Today, we’re taking our identity back and rediscovering who we are.”
The magazine sold 700,000 per issue last year; the highest ever sales were in November 1972 when they sold 7.2 million copies in a month.
