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02nd May 2014

VIDEO: Hit Or Miss? First Look At Kristen Stewart’s Chanel Campaign

Style success or fashion fail?

Cathy Donohue

The news that Kristen Stewart had landed a major coup as the face of Chanel’s Métiers d’Art collection was met with fairly mixed reviews, when it was announced a couple of months ago.

We weren’t quite sure what to make of Karl Lagerfeld’s new appointment but trusted that this is one man who knows what he’s doing when it comes to style.

However, the official photos of Kristen’s campaign have been released and they’re different to what people might expect from the creative director of Chanel

Chanel_Dallas_AdCamp_DP_7

Chanel_Dallas_AdCamp_DP_7

It’s definitely a change of direction for the fashion house as this campaign has a Western rodeo design, as far apart from its French legacy as possible.

Embellishment is the name of game here with fringing, metallics and leather also taking center stage.

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The video below shows Kristen arriving at the shoot, preparing for her big moment and having the bants with Karl.

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Celeb Style