Bloggers can’t get enough of this €55 River Island jumper in the season’s hottest colour

With all things 70s-inspired coming back into style in the past few seasons, it was inevitable that the colour of the decade would make a return.

Still, we're a bit surprised by just how much brown we're seeing in the shops right now. From sand to mahogany and everything in between, the high street is awash with brown pieces at the moment. It was once an accepted wisdom in retail that "you can't sell brown", claims fashion news site WhoWhatWear, but that's no longer the case. Teddy coats, corduroy pants, mini skirts, berets - shoppers are snapping up anything and everything brown. One of the most popular takes on the trend has to be this stunning tan-coloured roll-neck. The knit, from River Island and priced at €55, has fast become one of the must-have jumpers of the autumn. Bloggers have been taking to Instagram in their droves to show how they've styled theirs. We love the idea of putting it over different shades of neutrals like beige and white but it looks just as good paired with blue denim jeans. The jumper comes in four other shades, including a very Christmassy sparkly grey. Somehow it's still in stock online - check it out here.