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19th Apr 2017

ASOS has been accused of copying another brand’s design

Anna O'Rourke

They do look fairly similar.

An independent clothing brand has accused ASOS of copying its designs.

Laurie Lee Leather is a London-based company specialising in hand-painted leather jackets.

Its designs are stocked at high-end department store Selfridges, where items sell for hundreds of pounds.

It took to Instagram to highlight the fact that ASOS is selling a jacket that looks very like one of the brand’s own designs.

“I remember you coming to London Fashion Week Designer Showrooms and photographing my stuff – including this very jacket that was on display,” reads the caption.

In response to the claims, ASOS told Her.ie:

“We take IP concerns extremely seriously and immediately took the jacket off our site while we investigate further.”