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Beauty

17th Jun 2021

Five new mega beauty brands are on their way to BT2

Ellen Fitzpatrick

Get in line quick.

Five brand new major beauty brands are heading to BT2 in Blanchardstown, and you’re not going to want to miss out on them.

BT2 is known for its impressive beauty hall, with so much makeup and skincare brands, it’s like walking into heaven.

The department store has announced that they’re opening up more space to fit in five new brands on the shop floor, so it only get better from here.

Morphe, Benefit, Kiehl’s, Molton Brown and IT Cosmetics are all coming to the store on top of their already incredible amount brands there.

The BT2 Beauty Buying Team said: “The Beauty Buying Team are very proud to welcome these incredible new brands to BT2 Blanchardstown. The all new beauty destination is an exciting environment for customers to experience, discover and shop beauty. We are confident that our new offering will exceed the expectations of our customers.”

The Fragrance Studio will also be appearing in store and is set to be home to “25 best-selling brands including luxury scents from Creed and Hermes to familiar favourites from Maison Margiela Paris and Paco Rabanne.”

And if that’s not enough, they’ll be introducing expert treatments at Nails One and Benefit.

So what can we expect from the new line of beauty brands being introduced?

When it comes to Morphe, we’ll be able to get our hands on their palettes so much easier with the brand being stocked here.

They are described as having a reputation for a “bold approach to make-up that honours individuality and self-expression. Today, Morphe continues to inspire creativity with an unparalleled selection of high-performing make-up brushes, shades, and formulas at an incredible value.”

IT Cosmetics is known brand in the Brown Thomas – Arnotts group, with a make up stand in both stores already.

But with the new addition to BT2, there is even more ways to stock up on this stuff.

IT Cosmetics was developed with “leading plastic surgeons and dermatologists”, creating “problem-solving products” to work well with your skin, no matter what type you have.