This cult €35 foundation beat Estée Lauder Doublewear to be named Instagram’s favourite

On the hunt for a new base for nights out?

Or looking for something that you know will last you the entire day without touch-ups? You may want to check out the Born This Way foundation by Too Faced. The cult favourite has just picked up a pretty big honour - it was named as Instagram users' top foundation of 2018. Trendmood, an account that Cosmo calls "Instagram's No1 beauty authority on new makeup launches", asked its 1.2 million followers to vote on their favourite releases of the year. The results are in and the Too Faced foundation came out on top, beating Estée Lauder's Doublewear. Born This Way is a buildable medium-to-full coverage foundation that promises a natural look. It has an oil-free formula, contains hyaluronic acid and boasts 35 different shades. It's available in Ireland though Debenhams. At €35 for a 30ml bottle, €5 cheaper than the same amount of Doublewear so it looks like it's definitely worth a go.