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Beauty

20th Feb 2016

MAC Responds To Racist Commenters On An Instagram Post

It got very ugly

Ellen Tannam

MAC are one of the most well-respected and revered makeup brands on the planet, with loyal fans of their cosmetics scattered all around the globe.

Their Instagram is full of inspiration, from wearable looks to more editorial and directional techniques. It’s usually a place for people to admire the art that is makeup, but recently it got quite ugly after this Instagram post went up:

Royal romance at @ohnetitelny #AW16. #MACBackstage #NYFW

A photo posted by M∙A∙C Cosmetics (@maccosmetics) on

The post features a black model with very full lips wearing a gorgeous colour called ‘Matte Royal’ during New York Fashion Week on Wednesday, and the comments underneath the post were incredibly racist and derogatory towards black women.
Screen Shot 2016-02-20 at 21.00.56

Digiday reached out to a spokesperson from MAC for comment:

“MAC stands for and respects All Ages, All Races, All Sexes. We do not tolerate any abusive comments in our community.”.

The model in question is named Aamito Stacie Lagum and she is STUNNING.

? @remiadetiba

A photo posted by Aamito Stacie Lagum (@aamito_lagum) on

The company has been deleting any racist comments since it was brought to their attention.

(Lead Image via Instagram/MAC)