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Published 14:09 7 Aug 2023 BST
Updated 14:46 4 Aug 2023 BST
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Newfound fans of the brand have taken to social media, TikTok in particular, to share their joy of the new product, with the majority of the reviews saying they're "obsessed". One person wrote: "Ok this is the best tan remover I’ve ever come across… I’m obsessed." Another said: "As someone who uses ultra dark fake tan and never found a tan remover that works, I was sceptical. This stuff is amazing! The tan wipes off my body in a few swipes after only 3/4 days, what more could I ask for? It also smells unreal!” A third added: "I’ve had disappointing results with tan remover in the past (and this was from the well-known market leader) but this stuff actually works! I made the mistake of not leaving it on long enough first time, but on the following attempt I left the granular, jelly-like gunk on for a few minutes (it recommends three) and the false tan came off relatively easily with an exfoliating mit. It still takes a bit of work mind, but a lot easier and more effective than the other brand I’ve used. It’s mildly scented and pleasant to use.”@reannariley THE BEST TAN REMOVER! @Rose & Caramel #tanremover #fypシ ♬ Cool for the Summer - Sped Up (Nightcore) - Demi Lovato & Speed Radio

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